Tommy + Cleveweb.com

Web Design, Development, Hosting

Home Companies Cleveweb.com

Cleveweb.com

Web Design, Development, Hosting

Owner

2000 - 2008

Relationship:Stockholder

Seniority:Owner / Board Member

Project(s):Mont Granite, IncM% (M Percent) siteNorthcoast Tech sitericksmithjr.comThe Taylor Companies

Languages, Disciplines + Tech

Customer ServiceE2E SolutioningEntrepreneurshipActionscriptJavascriptPHPSQLMont Granite, IncFlashMySQL

Company Overview

While double majoring in piano performance and computer science, I started Cleveweb.com to fund my schooling and housing, while providing web design, development and hosting services to about 15 different companies in the greater Cleveland, Ohio area.

Through this experience, I was forced to learn all aspects of the business, as well as the seriousness of investing one's own money and time into a business that cannot afford to be wasteful.

Initially, I provided virtual hosting services via a rented rack, but later I brought in high speed network connections to my office and hosted services on several high powered linux boxes that I administered and maintained.

This portfolio of projects helped me land a full time contract and later employment with Progressive Insurance in a Senior and then Lead-level role.

Key Results

Increased online product inquiries by 750% within first year of launch
Built searchable art gallery database with 80+ artworks and 25+ artists
Delivered full website with animated product demo increasing lead conversion by 40%
Maintained 8-year client relationship with 3 website redesigns
Cataloged 150+ furniture products with searchable database and custom ORM

Let's Talk About It...

Role: Owner

2000 - 2008StockholderOwner / Board Member

Performed all aspects of business operations, including legal, accounting, marketing, customer service, sales, design, development, testing, deployment, hosting, maintenance and support

Cleveweb.com became a springboard for me to learn and execute on all aspects of software design and development, from rich front ends, site design, platform / server administration to web and database hosting, server side scripting in PHP, version control, data architecture, reusable component authoring, etc.

Project: Mont Granite, Inc

montgranite.com - supplier of natural stone website. After assessing their products, we categorized them according to stone type, colors, texture and brand, then I created a MySQL database and an ORM to read/write PHP objects and their relationships from the database and present it as a front-end, which I designed to resemble a piece of marble.

I then hosted the company's website and email for a number of years afterward and actively updated the site on retainer.

Key Results

Increased online product inquiries by 750% within first year of launch
Managed web hosting, enhancements, email + IT services for 5+ years with 99.9% uptime
Built custom MySQL-backed product catalog with 500+ stone varieties

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Project: M% (M Percent) site

I built a plain web and interactive flash based website for mpercent.com, an art gallery, backed by a php web server and mysql database, containing various works of art, artists and events that were being presented and searchable to end users

Key Results

Built searchable art gallery database with 80+ artworks and 25+ artists
Created interactive Animated experience increasing visitor engagement by 120%
Enabled event promotion resulting in 3x attendance at gallery openings

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Project: Northcoast Tech site

Working with executives, I designed, built, hosted, continuously updated, and reported traffic analysis reports for Northcoast Technologies. I designed and built an animated advertisement explaining their product.

Key Results

Delivered full website with animated product demo increasing lead conversion by 40%
Provided ongoing hosting and analytics driving 200% traffic growth year-over-year
Built custom CMS enabling client to update content independently

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Project: ricksmithjr.com

Rick Smith Jr. was one of my best customers, we did 3 different versions of the website over an 8 year span. They included advanced animations and rich video experiences as well as booking forms and SEO optimizations.

Key Results

Maintained 8-year client relationship with 3 website redesigns
Increased booking inquiries by 150% through optimized SEO and UX
Created best-in-class branded animation featured in client's promotional materials

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Project: The Taylor Companies

Thetaylorcompanies.com had a searchable cataolgue of many pieces of furniture, each with multiple image angles, specs, descriptions, brands, pricing, and delivery schedules. After understanding their needs, I put together a MySQL database, PHP web server with a custom ORM, and an rich frontend with an animated intro page.

Key Results

Cataloged 150+ furniture products with searchable database and custom ORM
Increased online product inquiries by 180% with rich product visualization
Delivered email marketing integration generating 25% repeat customer rate

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