Tommy + Cleveland Entertainers

Point. Click. Party.

Home Companies Cleveland Entertainers

Cleveland Entertainers

Point. Click. Party.

Managing Partner

2004 - 2007

Relationship:Stockholder

Seniority:Owner / Board Member

Project(s):Clevelandentertainers.com WebsiteDay-to-Day Business Operations Management

Languages, Disciplines + Tech

Business StrategyEntrepreneurshipFull Stack DevCSSHTMLJavascriptPHPMySQLSalesforce

Company Overview

I created Cleveland Entertainers with business partner and Guiness World Record holder ricksmithjr.com to provide entertainment services to families and businesses in northeast Ohio.

Customers included Cleveland Indians (now, Guardians), Cleveland Cavaliers, Jewish Community Federation, and 100s of small and medium sized Businesses

I sold my part of the business in 2007, and while today it continues as a high-touch human-driven business, it was originally a self-service portal where entertainers could see booking requests and customers could book entirely online.

Key Results

Generated 500+ entertainment bookings annually through optimized SEO
Managed operations for entertainment company booking 500+ events annually
Integrated Salesforce CRM automating 70% of booking workflow processes
Maintained 98% customer satisfaction through excellent service delivery
Grew organic search traffic by 400% making site #1 result for Cleveland entertainment

Let's Talk About It...

Role: Managing Partner

2004 - 2007StockholderOwner / Board Member

My role involved overseeing as well as hands on development and maintenance of website, marketing, search engine optimization, management of vendor and customer relationships, basic legal work, strategic decision making, and our sales integrations with salesforce.

Running this business exposed me to all kinds of technical and user challenges and helped me build my capabilities as I moved to bigger challenges out west in the SF Bay Area.